SAMSUNG BREAKS SPEED BARRIER WITH THE WORLD’S FIRST 18X REWRITABLE DVD DRIVE TO SUPPORT 12X DVD-RAM RECORDING
San Jose, CA – June 12, 2006 – Samsung Electronics Ltd., the worldwide digital consumer electronics and information technology leader, continues to set the pace in the optical storage industry as the first manufacturer to market an 18X rewritable DVD and 12X DVD-RAM writable drive with is new WriteMasterÔ SH-S182D. This high-end drive offers blazing-fast 18X multi-format DVD recording, a five percent recording time improvement over the industry’s current 16X drives.
“As a world technology leader and innovator, Samsung looks for exciting products that improve the technology experience for our customers,” said Richard Aguilera, western regional sales manager, Samsung Storage Division. “The 18X DVD offers consumers a high-end, performance-based drive with industry-leading speed and technology, which is a sure-fire winner for business and home users alike.”
The SH-S182D features a speedy 8X double layer recording and quick 12X DVD-RAM recording, providing a five-minute improved RAM writing time over current drives.
Utilizing Samsung’s Super-WriteMasterÔ technology, the SH-S182D is an advanced triple-format drive that supports DVD+RW, DVD-RW and DVD-RAM recording. Traditional DVD-RW and DVD+RW drives limit media to a 1,000 time re-recording capacity, while DVD-RAM drives offer an amazing 100,000 re-recording capability that is more comparable to a hard drive than an optical drive. With its DVD-RAM recording functionality, the SH-S182D is ideal for IT professionals for use in enterprise and network storage applications. For businesses that perform daily or weekly back up of vast amounts of data from hard drives and are looking for a robust drive or media format that can handle the demands of multiple re-writes, the SH-S182D is the ultimate solution.
The SH-S182D is also perfect for home users with its ability to store 8.5GB on one disc, which is two times more than a single-layer DVD and 12 times more than a CD. The drive’s 8X double layer speed recording also cuts down on burning times significantly and enables users to input large amounts of data such as video, photos or information from a database at an efficient rate.
The SH-S182D offers users the benefit of many advanced technologies including: Weight Balancing System (WBS) to maximize performance and lower the volume of in use clatter when recording or reading at top speeds; Speed Adjustment Technology, to match the speed to the functionality of the disc; Tilt Actuator Compensation (TAC) for preferred writing condition when interacting with the objective lens; and Double Optimum Power Control, which balances the laser power on the sides of the disc for a better writing performance. Buffer Under Run Error is avoided by the power save attribute.
The SH-S182D incorporates a groove on the side of the front door and the back of the bezel, which helps to reduce noise and prevents dust from entering the unit. Samsung’s latest DVD drive is RoHS compliant and all Samsung optical disc drives uses lead-free soldering.
The SH-S182D will be shipping in June for an estimated street price of $69.99. For more information about Samsung's storage products, please visit the web site at
http://www.samsung.com. 
